Amy Jo Martin: Digital Royalty, RENEGADES WRITE THE RULES - Nov 14,2012

Amy Jo Martin is indeed Digital Royalty: innovator, marketer, speaker, social media queen (1.2 million Twitter followers), and now NYT best-selling author of RENEGADES WRITE THE RULES, Martin knows how to find an audience and help you find yours. Amy Jo founded Digital Royalty in 09 to help companies, celebs, pro sports leagues, teams, and athletes build, measure and monetize their digital universe. Digital Royalty also provides customized social media, company culture, community growth and personal innovation education programs through Digital Royalty University. RENEGADES illustrates how individuals and companies have amplified their following exponentially and monetized their brands beyond what they could have accomplished with traditional marketing alone. The book is stuffed with behind-the-scenes success stories from celebs such as Shaquille ONeal, Dwayne "The Rock" Johnson, and Dana White; as well as iconic brands like FOX Sports, and DoubleTree by Hilton.

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